(VE) Kinds of Appeals Television Advertisers that are used to sell Telephone Services(by edgardinho)

Due to the advances of technologies, people from all over the world receive a lot of information every time. It is not difficult, nowadays, be in contact with other people and share information. Important communication ways such as the internet and television are constantly changing and adopting new forms to catch consumer’s attention. One good example of this is the television advertisers. The most important telephone services of the world invest millions of dollars performing and innovating television advertisers according to their commitments with society. As a result, television advertisers influence users of telephone services in a positive way, particularly in three areas: the promotion of personal values, the positive effects of the uses of audio & video, and the focus in necessities of people.

First of all, telephone services commercials left a permanent mark on customers, promoting values. Currently, there is more attention in high human development standards than before. For example, telephone services companies such as Telefonica Moviles, America Moviles and Nextel not only offer to their customers a variety of products with promotions; but also personal values. In fact, values like respect, tolerance, loyalty and responsibility are transmitted in each TV commercials.

Although the promotion of values of telephone services is increasing, it is not the only area to mention. The positive effect in the uses of audio & video is another area of influence of television advertisers. Each person perceives clearly a message which is shown in different ways through audio & video. For example, short and direct audio messages that allow you to meditate about yourself and how you impact on society. Another example is that messages showed by video highlighting the importance of being in a suitable time, in an appropriate place with an appropriate people.

In addition to the promotion of values and the legacy of positive effects, the focus on cover necessities of different kinds of people is another area in which users of telephone services are influenced by television advertisers. For instance, Telefonica Moviles has priorities to promote the expansion and growth of the mobile telephony, especially in people with low economic resources. Besides, the contribution of telephone pre-paid services has been an important factor in order to the modest population can get its services.

In conclusion, we can easily see from these few examples the positive influence of television advertisers through the promotion of values, the legacy of positive effects and the cover of necessities of different kinds of people.